Integrated Marketing

Systems Thinking to Maximize ROI

To some, integrated communications means slapping the company logo on screen savers and coffee mugs. Others recognize that every piece of marketing, advertising and communications serves a unique purpose, yet it also must function as an integral part of a greater whole.

Transform’s systematic approach equips organizations to prioritize and sequence creation of marketing/communication materials based on urgency and available funds. As the infrastructure grows, organizations can repurpose design elements, keep messaging consistent, meet business goals and amortize costs over time.

Check out the Integrated Marketing diagram to explore the logic behind a high performance marketing communications system: